A workshop to popularise Singaporean franchise businesses in Vietnam was held in Ho Chi Minh City on April 9.
At the workshop, jointly held by the Vietcham Expo Company and the Singaporean company Astreem, Singaporean franchisers, including Pasta Mania, Polar Puffs, 3-Monkeys Cafe, Worldwide Wings, Kooshi, Animaland and TTQ Massage talked about their experiences in the franchise sector, which is a special type of business, with the Vietnamese participants.
According to Bui Thuc Anh, Vietcham Expo’s Director, the workshop brought franchisers and prospective franchisees together and raised the profile of the franchise business market in Vietnam.
The Deputy Chairman of the Singaporean Franchising and Licensing Association (FLA), Mr T. Chandroo, pointed out the growth potential market in Vietnam and said that he hoped the workshop would help to increase Vietnamese-Singaporean economic ties by promoting the franchise sector.
While Hsien Naidu, the founder of Astreem, said that in the future, Astreem also plans to introduce Singaporean brand names in the education and service sectors to Vietnam.
The organisers added that they expect Vietnam’s trade market to reach an annual growth rate of from 20-30 percent./.